French CGI Designer, Benoit Challand has developed an entire range of alphabetical desks, each offering a space with its own character. We love it! The ambiguous modules of furniture are only realised as type when seen from above.
I think that Amarelle may have just found the perfect typeface to liven up our invoices.
“ The open office has come under fire of late. Research says it’s bad for productivity and it might even make us sick. And monotonous, boxy cubicles don’t do much by way of visual inspiration. But a design by French creative Benoit Challand might make you think different. In his concept for Fold Yard, every desk in an open office is shaped as a different letter of the alphabet. This typography turned into functional furniture celebrates the beauty of the large-scale letterform. The letters’ shapes are abstracted unless viewed from above, when they spell out words or phrases.” — CAREY DUNNE, Fastcodesign.com